Apple hopes to convince people to buy its $3,500 Vision Pro headset using free 25-minute in-store demos::undefined

    • stoy@lemmy.zip
      link
      fedilink
      English
      arrow-up
      24
      arrow-down
      7
      ·
      6 months ago

      It is not meant for the end consumer at this stage, it is a tech demo and development kit.

      The real consumer variant will probably be released in a year or two.

      • Natanael@slrpnk.net
        link
        fedilink
        English
        arrow-up
        4
        arrow-down
        1
        ·
        6 months ago

        It should be marketed as a dev kit, but they’re marketing it for consumers

        • stoy@lemmy.zip
          link
          fedilink
          English
          arrow-up
          5
          arrow-down
          2
          ·
          6 months ago

          Well, why not capture some consumers at the same time?

            • stoy@lemmy.zip
              link
              fedilink
              English
              arrow-up
              3
              arrow-down
              1
              ·
              6 months ago

              So?

              They need to build hype, and if that means they are pushing a demo on walk-ins,then I don’t have an issue with it as long as they accept a “No thank you” from the customer.

      • Ephera@lemmy.ml
        link
        fedilink
        English
        arrow-up
        8
        arrow-down
        8
        ·
        6 months ago

        Did they say this or is this your pet theory? I don’t feel like that is necessarily the best strategy, since people won’t develop for it, when there’s no users and no users will appear when no one develops an ecosystem for this thing…

      • Empricorn@feddit.nl
        link
        fedilink
        English
        arrow-up
        2
        arrow-down
        2
        ·
        6 months ago

        So… I can’t buy it? If I can, you’re either lying, wrong, or have an agenda.

        • stoy@lemmy.zip
          link
          fedilink
          English
          arrow-up
          1
          arrow-down
          1
          ·
          6 months ago

          So… I can’t buy it?

          If you can afford it you can buy it, the purpose of a product does not need to affect availablility.

          you’re either lying

          Why go straight into calling me a liar? This just shows that you don’t want to have a proper discussion.

          wrong,

          This is quite possible, I have been wrong before, and I will be wrong in the future, it happens, and is not the end of the world unless you realy fuck up.

          or have an agenda.

          I can’t figure out any agenda that I would push regarding the Vision Pro.

          In the end, it is a theory, based on resonable data available to me.

    • Pennomi@lemmy.world
      link
      fedilink
      English
      arrow-up
      11
      arrow-down
      1
      ·
      6 months ago

      I’d buy it if it was the kind of tool that earned me $5000… but it’s still really hard to justify the business use case for VR these days.

      • fluxion@lemmy.world
        link
        fedilink
        English
        arrow-up
        6
        ·
        6 months ago

        If I can lie on my couch while typing away on my custom virtual workspace it might be worth it but the resolution requirements make that unlikely any time soon

        • darth_helmet@sh.itjust.works
          link
          fedilink
          English
          arrow-up
          3
          ·
          6 months ago

          This thing is overpriced but there’s no way Apple ships it if they don’t have the pixel density to render text in a way that doesn’t make your eyes bleed. It’s being marketed as a work device, after all.

    • weirdo_from_space@sh.itjust.works
      link
      fedilink
      English
      arrow-up
      8
      arrow-down
      3
      ·
      6 months ago

      It also has basically no battery life and once that mostly useless battery becomes completely useless you are never unplugging that thing from the wall because you bet Apple made that battery impossible to replace!

    • Buelldozer@lemmy.today
      link
      fedilink
      English
      arrow-up
      4
      arrow-down
      4
      ·
      6 months ago

      A lot of tech, including computers, commonly cost that much for a long time. It’s not a totally outrageous for consumer tech.

    • helenslunch@feddit.nl
      link
      fedilink
      English
      arrow-up
      0
      arrow-down
      3
      ·
      6 months ago

      Only because it’s an Apple product. They could have made it stream wirelessly from your MacBook, and make it smaller and lighter, but then you wouldn’t have to pay another $3000 for the onboard processors.

  • originalucifer@moist.catsweat.com
    link
    fedilink
    arrow-up
    35
    arrow-down
    11
    ·
    6 months ago

    take a deep breath and realize; if you cannot afford this, you are not rich enough to be part of apples target audience.

    no matter how much you want to tell yourself that you are.

    • webghost0101@sopuli.xyz
      link
      fedilink
      English
      arrow-up
      17
      arrow-down
      5
      ·
      6 months ago

      I didn’t know apple target audiance was a total of 400.000 people which is the total amount the’ll make of these.

      Seriously this is a proof of concept for rich kids children to be test users. I doubt it will visible move the needle on their profits.

      You have some strange ideas, do android users enjoy being the “target audience” of google?

      I am loyal to no brand, own a mix of devices and boycot some. Love tech, fuck capitalism.

    • Thorny_Insight@lemm.ee
      link
      fedilink
      English
      arrow-up
      3
      ·
      6 months ago

      Isn’t that kind of like saying that if you can’t afford 2024 MB S63 AMG then you’re not in Mercedes Benzs’ target audience? I bet the profit Apple makes from selling iPhones dwarfs the earnings from selling these goggles even if they’re successful.

      • LazaroFilm@lemmy.world
        link
        fedilink
        English
        arrow-up
        7
        ·
        6 months ago

        iOS doesn’t run android apps. I don’t think many people will care. Most apps can be ported.

        • Euphoma@lemmy.ml
          link
          fedilink
          English
          arrow-up
          2
          ·
          6 months ago

          The apple vision pro doesn’t have motion controllers like the quest line of headsets, so apps would have to be redesigned for hand tracking instead.

          Also, apple said recently that devs have to cannot describe their apps using the words VR, AR, or XR on any platform it is on, they have to be called spacial computing apps, so anything with VR in the title like VRChat can’t get ported without a full rebrand.

  • thorbot@lemmy.world
    link
    fedilink
    English
    arrow-up
    19
    ·
    6 months ago

    Honestly, I just want to experience it for 25 minutes and then I think I would be good. My Valve Index does enough for me for gaming, and I am not wearing a headset all day to work.

    • Zoolander@lemmy.world
      link
      fedilink
      English
      arrow-up
      3
      arrow-down
      2
      ·
      6 months ago

      As someone with an Index, I’m interested in this because it doesn’t need the lighthouses. The fact that the index can only work in one place in my house without needing mount points severely limits its usefulness to me.

      • thorbot@lemmy.world
        link
        fedilink
        English
        arrow-up
        1
        ·
        6 months ago

        That’s a good point! My lighthouses sometimes disconnect to, so I have to unplug and re-plug them to get it working, which is a barrier in itself.

  • erranto@lemmy.world
    link
    fedilink
    English
    arrow-up
    14
    arrow-down
    1
    ·
    edit-2
    6 months ago

    I don’t believe Apple made this product to sell. it might be just marketing ploy to keep people talking about Apple and how they are always ahead of the curve. they have a brand reputation to maintain.

    • thorbot@lemmy.world
      link
      fedilink
      English
      arrow-up
      2
      ·
      edit-2
      6 months ago

      They don’t care if it sells or not. It shows the tech industry that they are still “at the forefront” and “relevant”. Apple can’t appear to be left behind. This is also a way for developers to jump in and start making things for Apple’s inevitable AR glasses that this thing was supposed to be. In 5 years, they’ll use all the data and development they’ve collected from this headset for their newer devices.

      • TargaryenTKE@lemmy.world
        link
        fedilink
        English
        arrow-up
        2
        ·
        6 months ago

        This is exactly right. They did the same thing with the iPhone. Launched with minimal features, riddled with bugs, the butt of every joke and cynical opinion, and let the consumers tell them exactly what was wrong with it in excruciating detail. 5 years later, a literal majority of all human beings alive had one in their hands (or similar products from their competitors). Will this specific product be any good? No, probably not. But in 10 years or so, it may very well be the next thing everybody has to have in order to function in society

  • Yewb@lemmy.world
    link
    fedilink
    English
    arrow-up
    12
    ·
    6 months ago

    If its amazing like revolutionary amazing it would change my mind, if it’s just a vr headset nope.

    • rickdg@lemmy.world
      link
      fedilink
      English
      arrow-up
      5
      arrow-down
      5
      ·
      6 months ago

      It’s a mixed reality headset that works. Still too expensive for consumers.

    • UnderpantsWeevil@lemmy.world
      link
      fedilink
      English
      arrow-up
      19
      arrow-down
      3
      ·
      6 months ago

      It’s whatever you need it to be, baby. Just hand over the cash and Apple will make your dreams come true.

    • DrinkMonkey@lemmy.ca
      link
      fedilink
      English
      arrow-up
      9
      ·
      6 months ago

      To give a non-snarky answer, it does AR with external cameras and an incredibly low lag such that those who have tried it have said makes it almost natural (the resolution apparently isn’t perfect, but there is no discernible input lag when looking around which happens on other similar devices). But you can dial up the opacity to wind up in a fully VR environment. So, it is in fact, both.

      Your question about software is a big one. Apple is advertising 1M apps available at launch (good) but these are iPad apps, which can run on Vision OS without any modifications by the developers (not so good). That does not mean it will be a good experience. I was listening to a podcast today where a developer clearly stated that after getting a chance to try their app on device at a lab, they totally stopped development because they missed the mark completely with their imagination and the simulator on how it should work. You’ll still be able to run their iPad app, but until they get their hands on their own hardware to iterate more rapidly, they’re giving up.

      All that to say it’s unclear how many apps will be natively designed to work with it on launch, and if these will be any good.

      Thankfully I don’t live in the US so I am immune to this particular reality distortion field. For now…

  • jjjalljs@ttrpg.network
    link
    fedilink
    English
    arrow-up
    11
    arrow-down
    2
    ·
    6 months ago

    Half of the US can’t afford a $1000 emergency. $3500 for a toy seems steep in that context.

  • ExLisper@linux.community
    link
    fedilink
    English
    arrow-up
    11
    arrow-down
    4
    ·
    6 months ago

    Can’t wait to see people wearing those around the office. Thinking about it. if you remove the desk, monitors, keyboard, mouse and just sit down bunch of programmers next to each other with those goggles it can actually be cheaper for the company to run an office even at 3.5k per headset.

    • nutsack@lemmy.world
      link
      fedilink
      English
      arrow-up
      13
      arrow-down
      3
      ·
      edit-2
      6 months ago

      a monitor keyboard and mouse costs more than 3500?

      what the fuck are you going to do at work without a keyboard and mouse?

      what

        • UnderpantsWeevil@lemmy.world
          link
          fedilink
          English
          arrow-up
          7
          arrow-down
          1
          ·
          edit-2
          6 months ago

          Laptops run around $1k. Desks are… $1200, tops? Unless you’re doing the mahogany lawyer desk thing. Keyboard and mouse are less than $100 for the set.

          And we also generally don’t need to replace our desks every 3-5 years, because they can no longer support the hardware sitting on them.

      • sizzler@lemmy.world
        link
        fedilink
        English
        arrow-up
        5
        arrow-down
        3
        ·
        6 months ago

        Did you even read what they said? Read it again, they were talking about tables and monitors as well.

        Also I may need to point out they were making a joke about cramming more people into a smaller space.

    • lledrtx@lemmy.world
      link
      fedilink
      English
      arrow-up
      2
      ·
      6 months ago

      Imagine how many people you can pack in a small space. You only would need 2ft x 2ft space per person and you can put the entire company on a single floor!

      /s

    • And009@lemmynsfw.com
      link
      fedilink
      English
      arrow-up
      3
      ·
      edit-2
      6 months ago

      How’s it not useful? It provides an additional display to the ecosystem and a kind of immersion that is simply unrivaled unless you’re with friends and family (weirdos)

      The cost here is a bigger decisive factor, it’s meant for early adopters, developers and tech entrepreneurs who will actually influence how the general public ends up using it for.

      • thorbot@lemmy.world
        link
        fedilink
        English
        arrow-up
        3
        ·
        6 months ago

        I don’t think they were saying it’s not useful. Personally I can’t see myself wearing this often enough to justify the cost

  • SinningStromgald@lemmy.world
    link
    fedilink
    English
    arrow-up
    14
    arrow-down
    9
    ·
    6 months ago

    It’s Apple. I expected nothing less than the most ridiculously priced products to be produced by them. So the figure is eye watering but expected. If these sellout, as some predict, it proves unequivocally that Apple fanboys are the most rabid idiots in existence.

    • Earthwormjim91@lemmy.world
      link
      fedilink
      English
      arrow-up
      13
      arrow-down
      5
      ·
      edit-2
      6 months ago

      For a high end enterprise geared headset that functions as its own standalone device and doesn’t require any connection to any other computer to work, this isn’t even expensive.

      This isn’t meant to compete with something like a Quest. It’s meant to compete with something like the Varjo Aero, which goes from $5-10k.

      For a company deciding on implementing AR/VR, the cost to get a Quest Pro for $800 plus a $2500 workstation to power it, vs a $3500 Vision Pro that doesn’t need a workstation, it’s pretty comparable.

      • SinningStromgald@lemmy.world
        link
        fedilink
        English
        arrow-up
        3
        arrow-down
        7
        ·
        edit-2
        6 months ago

        For a high end enterprise geared headset

        That Apple wants to sell to John, Martha and their 2.5 children.

        • Earthwormjim91@lemmy.world
          link
          fedilink
          English
          arrow-up
          5
          arrow-down
          1
          ·
          6 months ago

          Company sells goods to consumers, more at 11.

          There’s always people out there that want to be on the bleeding edge. People spend $2000+ on just a 4090 card, or $2000 on a stupid folding phone that breaks from a grain of sand.

  • Ringmasterincestuous@aussie.zone
    link
    fedilink
    English
    arrow-up
    3
    ·
    6 months ago

    If it’s anything like my other VR headsets the novelty wears off in 10… this runs dangerously close to not getting to the bottom of my cupboard with all the other shithouse headsets

  • Daniel@lemmy.ml
    link
    fedilink
    English
    arrow-up
    12
    arrow-down
    9
    ·
    6 months ago

    I wholeheartedly believe that Apple is a marketing company more than a tech company.